Živković Samardžić represented Gazprom Neft before the Serbian Intellectual Property Office in the registration of the trademark "Makes the Difference." Initially rejected for lack of distinctiveness, the Serbian IPO reversed its decision after reviewing their response, and the trademark was successfully registered. The firm also represented Gazprom Neft in other trademark cases, including those involving color combinations, which were initially deemed not distinctive by the IPO.

Gazprom Neft is a vertically integrated oil company focused on oil and gas exploration, production, refining, and product marketing.

Živković Samardžić is a leading Serbian law firm, offering comprehensive Intellectual Property services, from individual trademark filings to managing complex portfolios.